About This Course
Course Curriculum
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Strategic Business Planning
00:04:00 -
Theories of Business Strategy
00:05:00 -
Game Theory for Business
00:11:00 -
Theories of Competitive Advantage
00:06:00 -
Strategic Business Planning Process
00:02:00
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Preliminary Vision & Mission Statements (Interim Targets & Goals)
00:04:00 -
Relationship between Vision, Mission and the Business Strategy
00:03:00
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Strategy Formulation
00:01:00 -
Strategy Formulation (Continued)
00:03:00 -
Steps: Strategy Formulation
00:01:00 -
PESTLE Analysis
00:01:00 -
Michael Porter – 5-Forces & Competitor Analysis
00:01:00 -
Internal Resource & Capability Analysis
00:02:00 -
Risk Analysis & Mitigation Tactics
00:03:00 -
Marketing Plan (USP, Segmentation & Positioning)
00:06:00 -
Segmentation
00:07:00
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Strategy Implementation
00:02:00 -
General Operation Planning
00:01:00 -
Routine Actions (Processes, Procedures & Communication)
00:04:00 -
External Prospects & Internal Resources Gap Comparison
00:02:00
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Strategy Evaluation
00:02:00 -
Principles of Strategy Evaluation
00:04:00 -
Financial Plan, Capital Structure & Valuation
00:07:00 -
Scenarios in Strategic Decision Making: Case Sensitivity
00:02:00 -
Revised Vision & Mission Statements (Confirm Target & Goals)
00:03:00 -
Strategy Evaluation & Feedback
00:01:00
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Assignment – Strategic Business Planning