Name: Search Engine Optimisation
Price: 30 GBP
Rating: 4.8 (8 reviews)

Unleash your potential in the Search Engine Optimisation industry. Develop job-ready competencies for a high-demand career with this Search Engine Optimisation Course.

The Search Engine Optimisation career may be the road for you if you’ve always wanted a gratifying profession. Search Engine Optimisation skills have become more essential than ever as the Search Engine Optimisation industry continues to create revolutionary services and products. If you’re a problem-solver who enjoys winning, Search Engine Optimisation career will be both rewarding and profitable.

Even if you’re seeking to change careers, Search Engine Optimisation will be a rewarding career choice. Expertise in Search Engine Optimisation also means flourishing in a rising, competitive, and data-driven work environment.

Imperial Academy offers you the benefit of —

Search Engine Optimisation course assists you in becoming job-ready, whether you're trying to start a new career or improve your existing one. You can learn at your own schedule, whenever and wherever suits you best. You will discover all the expertise you'll need to thrive in an ever-changing Search Engine Optimisation sector with this online Search Engine Optimisation course.

The Quality Licence Scheme has endorsed this course for its high-quality, non-regulated provision and training programmes. This course is not regulated by Ofqual and is not an accredited qualification. Imperial Academy will be able to advise you on any further recognition, for example, progression routes into further and/or higher education.

Imperial Academy is an approved reselling partner for Quality Licence Scheme courses under One Education.

Upon successful completion of the Search Engine Optimisation course, you can order an original hardcopy certificate of achievement endorsed by the Quality Licence Scheme. The certificate will be home-delivered, with a pricing scheme of —

After successfully completing the assessment of this Search Engine Optimisation course, you will also qualify for the CPD Certificate from Imperial Academy, as proof of your continued development. Certification is available in PDF format, at the cost of £9, or a hard copy can be sent to you via post, at the cost of £15. International students will have to pay an extra £10 as postal fees.

This course has been endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. This course is not regulated by Ofqual and is not an accredited qualification. Your training provider will be able to advise you on any further recognition, for example progression routes into further and/or higher education. For further information please visit the Learner FAQs on the Quality Licence Scheme website.

No formal entry requirements! No prerequisites or relevant experience is required!

This course is accessible to anyone with an eagerness to learn. All you require is —

You will gain a well-rounded grasp of all core aspects of the Search Engine Optimisation sector during this Search Engine Optimisation course, which will help you prepare for your dream Search Engine Optimisation role. Develop a good balance of conceptual expertise, as well as Search Engine Optimisation skills that are in great demand by employers.

Course Curriculum

Section 1: Introduction
	Unit 1: Introduction	00:04:00
	Unit 2: Course Overview	00:04:00
Section 2: SEO: Core Concepts
	Unit 1: What is SEO (Search Engine Optimisation)	00:04:00
	Unit 2: Types of SEO: Black Hat, Grey Hat & White Hat SEO	00:05:00
	Unit 3: How Search Engines Give Ranks: Crawling, Indexing & Ranking	00:06:00
	Unit 4: 2 Ways to Get Ranked on Search Engines	00:03:00
Section 3: On – Page Optimisation
	Unit 1: On Page SEO Explained	00:01:00
	Unit 2: On Page SEO Activities	00:04:00
	Unit 3: 4 Key Ranking Factors of On Page SEO	00:04:00
	Unit 4: Tools & Tips for Increasing Site Speed	00:13:00
	Unit 5: Using SEO Friendly Themes	00:06:00
	Unit 6: Increasing the Dwell Time & Decreasing Bounce Rate	00:05:00
	Unit 7: How to Make the URL SEO Friendly	00:03:00
	Unit 8: Long Form SEO Optimised Content	00:03:00
	Unit 9: Internal Linking	00:05:00
	Unit 10: Meta Title & Meta Description	00:03:00
	Unit 11: Optimising Images for SEO	00:04:00
	Unit 12: Outbound Links	00:04:00
Section 4: Keyword Research & Optimisation
	Unit 1: What Are Keywords & Why They Are Important	00:06:00
	Unit 2: Types of Keywords	00:08:00
	Unit 3: Which Type of Keywords You Should Choose	00:01:00
	Unit 4: Free Tools for Keyword Research & SEO	00:06:00
	Unit 5: Paid Tools for Keyword Research & SEO	00:03:00
	Unit 6: 2 Metrics to Check Before Choosing Content	00:05:00
	Unit 7: Steps for Keyword Research	00:11:00
	Unit 8: What is Keyword Stuffing?	00:05:00
Section 5: SEO Content Writing
	Unit 1: Write SEO Optimised Title	00:04:00
	Unit 2: 6 Hacks to Write Attractive Headlines	00:17:00
	Unit 3: Keyword Placement For SEO	00:06:00
	Unit 4: Steps to Write Content & Optimise It for Search Engines	00:09:00
Section 6: Off Page SEO
	Unit 1: What Is Off Page Optimisation	00:01:00
	Unit 2: Link Building – 1st Factor of Off Page SEO	00:07:00
	Unit 3: 3 Methods to Get Backlinks	00:02:00
	Unit 4: Method 1: Guest Posting for Link Building	00:07:00
	Unit 5: Method 2: Building Relations with Experts	00:04:00
	Unit 6: Method 3: Getting Backlinks from Round Up Post	00:04:00
	Unit 7: Social Media Marketing – 2nd Factor of Off Page SEO	00:05:00
Section 7: Conclusion
	Unit 1: Conclusion	00:01:00
Resources
	Resources – Search Engine Optimisation	00:00:00
Assignment
	Assignment – Search Engine Optimisation	1 week, 3 days