About This Course
Course Curriculum
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Introduction to the Four Key Elements of Powerful Sales Copy00:04:00
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What Is Copywriting00:02:00
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How Simple Techniques Help Create Super-Efficient Copy00:01:00
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Lesson 1: How to Write a Copywriting Brief00:01:00
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Worksheet 1: Copywriting Brief00:04:00
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Lesson 2: How to Turn Features into Highly-Desirable Benefits00:02:00
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Worksheet 2: Features and Benefits00:03:00
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Lesson 3: How to Write Gangbuster Headlines00:02:00
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Worksheet 3: Headlines00:08:00
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Lesson 4: How to Write Irresistible Calls to Action00:05:00
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Worksheet 4: Calls to Action00:02:00
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Lesson 5: Wrap Up Your Sales Copy00:01:00
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Worksheet 5: Wrap-Up00:07:00
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Finalise Your Copy with the Checklist00:01:00